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by Melanie, on 29 Nov 2019

First published on the Marketing Interface blog on April 5, 2016. Customer Relationship Management (CRM ) is far from a new tool in sales and marketing, but it is something many …

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Topics:Customer Relationship ManagementMarketing TechnologyCustomer Experience

by Matt, on 25 Nov 2019

You might have heard CEOs and investors waxing lyrical on the nuances of their M&A landscape. Overhead in passing, this could be mistaken for a neighborly conversation about manicured lawns …

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Topics:Mergers & Acquisitions

by Matt, on 20 Nov 2019

Today, SPT offers you a whistle-stop tour of the investor trail. Beginning with your trusted friends and family and winding our way through venture capital and private equity, we’ll hit …

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Topics:FundraisingRaising Funds

by Melanie, on 18 Nov 2019

First published on the Marketing Interface blog on January 23, 2015 We read JP Maroney’s article 7 Tips for Generating Profitable Leads Online for Small Businesses in the Huffington Post …

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Topics:MarketingGetting StartedMarketing Technology

by Matt, on 14 Nov 2019

To succeed in business today requires much more than just making a profit. From a very early stage, how you run your business becomes just as important as whether it …

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Topics:LeadershipGrowing & Scaling

by Matt, on 12 Nov 2019

Please don’t spiral into an existential crisis, but does the answer trip off your tongue as easily as your well-rehearsed sales pitch? Most business leaders can rattle off the features …

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Topics:Getting StartedLaying the Foundations