CONTACT US
SUBSCRIBE
Menu
CONTACT US
SUBSCRIBE

Strategic Piece Talks / Marketing Technology

by Melanie, on 29 Sep 2020

If you know me even a little bit, I hope you know that I hate contributing to the noise. I always hope that there is value and very tangible value, …

Read Story
Topics:MarketingGrowing & ScalingSalesCustomer Relationship ManagementMarketing TechnologyCustomer ExperienceCustomer LoyaltyGrowth Strategy

by Melanie, on 28 Jul 2020

As your customers change, your marketing needs to as well. But, staying on top of what your customers need and want can be time-intensive, especially while you're busy with everything …

Read Story
Topics:Marketing TechnologyCustomer ExperienceGaining TractionCustomer Loyalty

by Melanie, on 9 Jun 2020

It recently occurred to me that I've been using HubSpot for longer than almost any other software platform in my toolbox. Reflecting on that journey made me smile at how …

Read Story
Topics:Customer Relationship ManagementMarketing TechnologyCustomer Experience

by Melanie, on 21 Apr 2020

One of the reasons why I first loved working in digital marketing was that the results were so much more transparent than in traditional marketing. It's relatively simple when someone …

Read Story
Topics:MarketingMarketing TechnologyCustomer Experience

by Melanie, on 29 Nov 2019

First published on the Marketing Interface blog on April 5, 2016. Customer Relationship Management (CRM ) is far from a new tool in sales and marketing, but it is something many …

Read Story
Topics:Customer Relationship ManagementMarketing TechnologyCustomer Experience